Sol Dog Walking

Camila – owner, dog trainer, and pack leader – of Sol Dog Walking is a friend and fellow South Orange County local. You can catch her in her tie-dye shirts and sun-decorated shorts walking up and down the hills of San Clemente with her pack of furry friends.

Project Goals

Fully trusting our process and creative vision, Camila merely tasked us with designing something that was, as she described, “structured fun” and down-to-earth. Challenge accepted!

Services
Creative Direction
Brand Identity
Logo Design
Website Design
Print Design
Vehicle Wrap

Logo Design

The logo is reminiscent of Woodstock ‘69, an era that has fascinated Camila – and her target consumers of middle-aged, San Clemente beach-goers. Let’s be honest, though – everyone found it pretty cool!

Marketing Assets

To get the business up and running, we prioritized the three pieces of marketing material that would matter most to the success of her brand: a sales flyer, a business card, and of course, a van wrap!

Squarespace Website

We used an existing Squarespace template and applied the brand style guide elements to the type, color, and photos for customization. To see the site in action, visit www.soldogwalking.com.

See More of Our Work